Advertising is a place where creativity thrives. Some brands are really good at mixing humor with their messages. Here, we’ll talk about seven funny American ads that make people laugh and also tell us about their brands.

These commercials use funny situations and clever jokes to grab your attention and make you remember them. Let’s take a look at how these ads use humor to stand out in the world of advertising.

1. Heinz: “It Has to Be Heinz”

Heinz has always been a leader in the advertising space, and their recent commercial “It has to be Heinz” is a perfect example. The ad starts off normally with someone putting Heinz ketchup on their steak. 

As it progresses, the situations become increasingly absurd—people getting tattoos of Heinz ketchup bottles, swiping ketchup from a room service cart, slipping ketchup into a dead man’s pocket at a funeral, and even dipping sushi into ketchup in front of a horrified sushi chef. 

This commercial works because it starts off relatively normal and reels you in with its escalating craziness.

2. Subaru: “Dog Tested, Dog Approved”

Subaru’s “Dog Tested, Dog Approved” series features golden retrievers in various funny scenarios, like sneaking off with a car in the middle of the night and driving off-road as a retriever family. 

This campaign, which started over ten years ago, was brought back due to popular demand. The adorable golden retrievers demonstrate the car’s durability while also making viewers smile with their antics.

3. Pepsi & Frito-Lay: “Melt For You”

In the commercial “Melt For You,” a mischievous snowman steals snacks from a Christmas party. As “Make My Dreams Come True” by Hall & Oates plays in the background, the snowman snatches Lay’s chips and Pepsi cans, narrowly avoids a dog, and performs a forward flip trick on a makeshift skateboard. 

The ad ends with the snowman’s friends replacing his missing carrot nose with a nacho cheese Dorito, adding a funny and heartwarming touch.

4. Dollar Shave Club: “Our Blades Are F***ing Great”

Dollar Shave Club’s “Our Blades Are F***ing Great” commercial is a brilliant example of using humor in marketing. The ad features the company’s founder, Michael Dubin, delivering a hilariously straightforward pitch about their razor blades. 

With over 17.5 million views on YouTube, this ad helped the small startup compete with industry giants like Gillette and Bic, proving that humor can be a powerful marketing tool.

5. Charmin: “Theatre of the Behind”

Charmin is known for its clever use of bathroom humor, and their “Theatre of the Behind” commercial is no different. This ad features a parody of a Shakespearean monologue, promoting the idea of “enjoying the go” with Charmin toilet paper. 

Charmin’s humorous approach has helped them stand out in a highly saturated market, earning them the title of the “sassiest” brand on Twitter.

6. Uber Eats: “Period Romance”

Uber Eats cleverly taps into the popularity of the Netflix show Bridgerton with their “Period Romance” commercial, starring Nicola Coughlan. In the ad, Nicola dreams of a Mr. Darcy-like figure while using the Uber Eats app.

However, her romantic fantasy quickly turns awkward when the period man arrives with an outdated attitude and uses her crockpot as a chamber pot. This humorous ad highlights the convenience of Uber Eats’ delivery service.

7. Nike: “Unlimited Future”

Nike’s “Unlimited Future” commercial features comedian Bobby Cannavale giving a pep talk to a room full of babies. As he tells them about life’s unfairness and their lack of control over their beginnings, the camera zooms in on the babies’ nameplates, revealing they are all named after famous athletes. Bobby’s motivational speech ends with a baby standing up for the first time, symbolizing the power of determination and potential.

These ads not only entertain but also effectively convey their brand messages, making them memorable and impactful. From Heinz’s escalating absurdity to Nike’s inspirational humor, these commercials showcase the power of creativity in advertising.

While maintaining to be some of the funniest commercials written and made, the creative instincts and witty humor portrayed through these send a clear message, and that is- Humor can get you both laughs and popularity.